An Entrepreneur’s Guide to Networking and Socializing While Social Distancing
The coronavirus lockdowns have put a temporary stop to almost all aspects of social living. That doesn’t mean that people, especially entrepreneurs, can have an excuse to stop working though.
Regular business transactions may be impossible at the moment, but entrepreneurs can certainly continue to stay connected to their customers and build new connections even when social distancing. Here’s how business owners can stay as social as ever despite the shelter-in-place orders.
Be Where People Are
One thing that made staying home easier for many people is social media. Entrepreneurs can take advantage of the spike in the hours people spend on sites like LinkedIn, Instagram or Twitter.
Follow their example and start posting more on social networking sites where potential clients may be active most in. Use this as an opportunity to share genuine content and establish authentic connections with people through virtual engagement.
One way to do so is by revisiting old connections and starting new conversations. Entrepreneurs can also make a habit of commenting on posts and maybe engaging in meaningful discussions in the process. Just remember to limit the number of posts one makes in a day to keep one’s online presence as authentic as possible.
Going Back to Basics
Delving further into the creation of genuine connections on the Internet, entrepreneurs can go back to basics and send out thoughtful handwritten cards and notes. This will help them deepen their relationships with contacts.
One thing to keep in mind though is to refrain from making the cards about one’s services or products. Keep the message purely social. It would also be logistically helpful to prioritize sending the notes to hot leads or potential ones first.
Going this route would be specifically useful as we might not go back to the way it was before for several months more. What more, receiving a note would certainly brighten a person’s day.
Be Genuinely Generous
The current challenging times are also perfect to show one’s generosity. Entrepreneurs can do this by making some of their content or other offerings free for a period of time.
Determine which to ‘gift’ by observing what people might need the most at the moment. Business owners may also choose to simply offer significant discounts if they can’t afford to give things for free at the moment.
The key is to not expect anything in return. This would hopefully endear one’s business to people and remember it when things go back to normal.
More in Career
How to Stand Out from the Crowd When Searching for a Job
The job market is dense with new graduates and seasoned experts alike, desperately looking for a job. They all have impressive...April 28, 2022
Here Are Three Skills You Need To Work On To Recession-proof Your Career
The unemployment rate is currently at an all-time high, and a few forecasters anticipate a 15% joblessness rate, which will continue to...April 25, 2022
Tips to Help Homebuyers With Their Home Purchase
Buying a home is one of life’s biggest milestones for countless Americans, and the largest purchase many people ever make in...April 19, 2022
Stop Taking Bad Money Advice On Social Media
Financial advice is turning into a more complex topic, especially since young people and entrepreneurs have taken it to social media...April 8, 2022
3 Smart Money-Saving Tips In 50s For a Happy Retirement
After years of toil in the workforce, is the desire to lead a happy, stress-free post-retirement life a big ask? Surely...March 27, 2022
Tips For Running a Successful Mortgage Business
Owning a mortgage company can be a rewarding experience. You’d be helping families, business owners, and renters close deals on their...March 15, 2022
Helpful Tips to Save Your Money and Time
Saving can seem like a pipe dream for many of us at the best times and can be the hardest thing...March 4, 2022
Useful Tips You Can Really Benefit from at a Career Webinar
Are you looking for the right career opportunities? Do you know how a career webinar can help? A career webinar is...March 2, 2022
3 Sagacious Bits of Finacial Advice to Follow in 2022 & Beyond
Kicking off the new year, 2022, you may have been bombarded with financial advice as new year resolutions. There is no...February 28, 2022