Celebrities That Get the Most Pay for Each Sponsored Instagram Post
It turns out that the social networking app, Instagram, known to a lot of people as a mobile application for sharing photos and videos goes beyond an ordinary social media app. It appears that it isn’t just for posting those cute selfies and getting likes. It has now become a platform for advertising in which different brands seek out the influence of top celebrities to help in the promotion of their products. Of course, that doesn’t come for free. Instagram now serves as a platform where influencers, brands and also celebrities get to generate more income.
Finance Buzz, a website that offers financial tips as well as free advice has reported that there are brands that pay between $5 and $10 for every thousand followers when paying for sponsored posts. There are also some brands that pay as much as $100 for every 100 followers or just pay for the advertisement by giving freebies. For instance, if a person has 500,000 followers, the person can charge between $2,000 to $3,000 for each post whenever they endorse any product or brand to their followers.
The statistics for 2018 revealed that beyond having several followers on Instagram, the person is expected to continue posting and also to maintain a considerable level of interactions. Thus, the Instagrammer has to keep building an audience and at the same time working on strengthening the personal image or brand as that is what attracts other companies or brands to collaborate.
In 2017, Kylie came fourth on the list of those who are Instagram Rich, but she has managed to top that list, performing better than her sisters Kendall Jenner and Kim Kardashian.
It is important to note that the list doesn’t only include those celebrities in the entertainment industry as there are popular soccer players such as Cristiano Ronaldo who got the third place, also Neymar Jr. who got the right spot and Lionel Messi who was at the ninth spot.
Below are the top 10 celebrities who got the most pay per Instagram post in 2018
At the number one spot is Kylie Jenner with an estimated cost of $1 million for each sponsored post on her Instagram page. As of 2017, it was an estimated sum of $400,000 for each post. Currently, she has 112 million followers on Instagram.
As of 2017, any brand had to part with $550,000 to get a sponsored post on Gomez’s Instagram page. In 2018, that went higher to $800,000 for each post. She has 139 million followers on the social media app.
The footballer gets a spot on the list with an estimated sum of $750,000 for each sponsored post on his Instagram page in the year 2018. That came up from $400,000 the previous year. Ronaldo has 137 million followers on Instagram.
The estimated cost for each sponsored post on Kim K’s page last year was $720,000. That rose from a previous sum of $500,000 per post the year before. Currently, Kardashian has about 114 million followers on Instagram.
At the fifth spot is Beyoncé and it was about $700,000 to get a sponsored post on the singer’s page last year. That rose from the sum of $400,000 the year before that. She has 116 million followers on Instagram.
Dwayne “The Rock” Johnson
In 2018, a brand had to pay $650,000 to get a sponsored post on his Instagram page. He currently has 111 million followers on Instagram.
Bieber also gets a spot on the list as each sponsored post on his page cost $650,000. Currently, he has 101 million followers on Instagram.
Neymar da Silva Santos Jr.
Last year, each sponsored post on Neymar’s page cost 600,000. He currently has 100 million followers on Instagram.
Messi gets the ninth place on the list as each sponsored post on his page last year cost $500,000. He currently has 100 million followers on Instagram.
From a previous sum of $370,000 two years ago, each sponsored post on Kendal Jenner’s page last year cost an estimated sum of $500,000. She also has 100 million followers.
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